APAC-level Webinar on Crisis Communications

IFCCI organized an APAC-level Webinar on Crisis Communications on 30th April 2020

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IFCCI’s MarCom Committee in collaboration with the French Chamber of Commerce in Singapore (FCCS) and CCI France Japan jointly organized a first-ever APACLevel Webinar on Crisis Communication on Thursday, 30th April 2020.

The webinar was conducted in a format of a panel discussion and highlighted the common issues various companies are facing due to the outbreak of COVID-19 crisis in India, Singapore and Japan. The session was opened by PwC Singapore who gave an overview of the current situation of businesses in the APAC due to COVID-19. This was followed by the panel discussion, moderated by Ms. Kanchan Dahiya (VP- Public Affairs, Communication & CSR- Total India). The panellists included Ms. Anjali Patil (Head of Brand & Communication- BNP Paribas, South East Asia), Mrs Floriane Tripolino (CEO- Publicis, Japan), Mrs Mary KON-SUN-TACK (Asia Digital Marketing Director & CSR Ambassador- Lyreco Group, Singapore). Discussions focussed on how to communicate during & post a crisis, digitization and tools to have an effective communication between the employees and clients. This was followed by an interactive Questions & Answers round moderated by Ms. Ishita Jain (Communications Manager, IFCCI). This unique session was emceed by Ms. Rishika Roy (Head of Committees, IFCCI) and saw participation of over 120 members from India, Singapore, Japan, Dubai and France.

The recording of the webinar can be viewed here.

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